Deal Sheet: 2026 RAV4 XLE Premium FWD

Toyota of Montgomery · Montgomery, AL · VIN: 2T36DRBV4TW29J131

Negotiation Guide

Opening Offer

$42,865

Fair Price

$44,365

Walk Away Above

$43,877

• Recent buyers paid ~$975 above MSRP

Price Breakdown

Est. Dealer Cost$38,617

Est. Invoice$39,485

Holdback (est.)$868

MSRP (Sticker)$43,390

Asking Price$44,385

Markup+$995

Est. Dealer Margin on This Car$5,768

Percentile70% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold3737

Avg Markup+$975

Median Markup+$122

Best Deal-$1,985

Worst Deal+$19,619

% Sold Below MSRP44%

Avg Days to Sell20 days

Dealer Profile

Inventory377 vehicles

Avg Markup (All Models)-$47

Avg Markup (RAV4)+$978

% Below MSRP38%

Avg Days to Sell23 days

Avg Sold Markup+$61

Cheaper RAV4 XLE Premium FWD Inventory

Family Toyota of ArlingtonArlington, TX

-$1,700$41,99115d

Mark McLarty ToyotaNorth Little Rock, AR

-$1,656$41,69029d

Grants Pass ToyotaGrants Pass, OR

-$1,647$37,08220d

Grants Pass ToyotaGrants Pass, OR

-$1,647$37,08220d

Gettel Toyota of Charlotte CountyPunta Gorda, FL

-$1,576$41,51518d

Doxon ToyotaAuburn, WA

-$1,563$39,50619d

Gettel Toyota of Charlotte CountyPunta Gorda, FL

-$1,519$41,04318d

Rogers ToyotaLewiston, ID

-$1,502$36,9077d

Gettel Toyota of Charlotte CountyPunta Gorda, FL

-$1,468$40,50532d

Venice ToyotaSouth", FL

-$1,442$40,53219d