Deal Sheet: 2026 LYRIQ Premium Sport

HERITAGE CADILLAC, INC. · Morrow, GA · VIN: 1GYKPWRK9TZ311674

Negotiation Guide

Opening Offer

$72,983

Fair Price

$74,483

Walk Away Above

$74,511

• Recent buyers paid ~$56 below MSRP

Price Breakdown

Est. Dealer Cost$64,849

Est. Invoice$67,085

Holdback$2,236

MSRP (Sticker)$74,539

Asking Price$74,539

Markup$0

Dealer Margin on This Car$9,690

Percentile100% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold74

Avg Markup-$56

Median Markup$0

Best Deal-$2,160

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory40 vehicles

Avg Markup (All Models)$0

Avg Markup (LYRIQ)$0

% Below MSRP98%

Avg Days to Sell32 days

Avg Sold Markup+$2,989

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