Deal Sheet: 2027 Vistiq Platinum

ED MORSE CADILLAC BRANDON · Brandon, FL · VIN: 1GYC3RML9VZ701369

Negotiation Guide

Opening Offer

$101,479

Fair Price

$102,979

Walk Away Above

$103,000

• Recent buyers paid ~$41 below MSRP

Price Breakdown

Est. Dealer Cost$89,627

Est. Invoice$92,718

Holdback (est.)$3,091

MSRP (Sticker)$103,020

Asking Price$103,020

Markup$0

Est. Dealer Margin on This Car$13,393

Percentile41% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold30

Avg Markup-$41

Median Markup$0

Best Deal-$4,000

Worst Deal+$1,695

% Sold Below MSRP90%

Avg Days to Sell73 days

Dealer Profile

Inventory84 vehicles

Avg Markup (All Models)+$21

Avg Markup (Vistiq)$0

% Below MSRP99%

Avg Days to Sell18 days

Avg Sold Markup-$80

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