Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate

LAFONTAINE BUICK GMC, INC. · Lansing, MI · VIN: 1GT4UYEY7TF308920

Negotiation Guide

Opening Offer

$98,093

Fair Price

$99,593

Walk Away Above

$101,699

• Recent buyers paid ~$3,482 below MSRP
• Sitting 63 days (avg 37) — extra leverage

Price Breakdown

Est. Dealer Cost$92,386

Est. Invoice$95,500

Holdback (est.)$3,114

MSRP (Sticker)$103,804

Asking Price$103,804

Markup$0

Est. Dealer Margin on This Car$11,418

Percentile97% of inventory is priced lower

Days on Lot63 days

What Others Paid (Last 30 Days)

Cars Sold136

Avg Markup-$3,482

Median Markup-$1,455

Best Deal-$20,000

Worst Deal+$10,845

% Sold Below MSRP96%

Avg Days to Sell37 days

Dealer Profile

Inventory244 vehicles

Avg Markup (All Models)-$555

Avg Markup (Sierra 3500 HD)+$8,333

% Below MSRP98%

Avg Days to Sell25 days

Avg Sold Markup-$1,775

Price History

Jun 20, 2026$93,788 → $103,804(+$10,016)

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