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Deal Sheet: 2026 CT4 Premium Luxury

HERITAGE CADILLAC, INC. · Morrow, GA · VIN: 1G6DB5RK2T0118510

Negotiation Guide

Opening Offer
$39,717
Fair Price
$41,217
Walk Away Above
$40,808
  • • Recent buyers paid ~$817 above MSRP

Price Breakdown

Est. Dealer Cost$35,148
Est. Invoice$36,360
Holdback (est.)$1,212
MSRP (Sticker)$40,400
Asking Price$45,809
Markup+$5,409
Est. Dealer Margin on This Car$10,661
Percentile86% of inventory is priced lower
Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold153
Avg Markup+$817
Median Markup$0
Best Deal-$2,250
Worst Deal+$7,795
% Sold Below MSRP85%
Avg Days to Sell50 days

Dealer Profile

Inventory29 vehicles
Avg Markup (All Models)+$1,183
Avg Markup (CT4)+$4,658
% Below MSRP79%
Avg Days to Sell42 days
Avg Sold Markup+$786

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