This Is Already a Great Deal
Opening Offer
$68,482
Asking Price
$70,600
Max Price
$70,600
- • Recent buyers paid ~$1,445 below MSRP
- • Sitting 21 days (avg 11) — extra leverage
- • Asking price is already $1,382 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$66,690
Est. Invoice$68,913
Holdback$2,223
MSRP (Sticker)$74,100
Asking Price$70,600
Markup-$3,500
Dealer Margin on This Car$3,910
Percentile4% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold1989
Avg Markup-$1,445
Median Markup-$1,500
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell11 days
Dealer Profile
Inventory58 vehicles
Avg Markup (All Models)-$724
Avg Markup (F-150)-$1,625
% Below MSRP90%
Avg Days to Sell12 days
Avg Sold Markup-$1,000
Cheaper F-150 Lariat Inventory
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-$4,000$70,49521d
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-$4,000$72,83521d
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Riser FordHot Springs, AR
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Everett FordBenton, AR
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Natchez FordNatchez, MS
-$4,000$66,85521d
Natchez FordNatchez, MS
-$4,000$72,96521d