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Deal Sheet: 2026 F-150 Lariat

Jim Hudson Ford · Lexington, SC · VIN: 1FTFW5LD7TFA16721

This Is Already a Great Deal

Opening Offer
$66,412
Asking Price
$68,235
Max Price
$68,235
  • Recent buyers paid ~$2,113 below MSRP
  • Sitting 43 days (avg 25) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $2,359 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$65,912
Est. Invoice$68,109
Holdback (est.)$2,197
MSRP (Sticker)$73,235
Asking Price$68,235
Markup-$5,000
Est. Dealer Margin on This Car$2,324
Percentile13% of inventory is priced lower
Days on Lot43 days

What Others Paid (Last 30 Days)

Cars Sold4682
Avg Markup-$2,113
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days

Dealer Profile

Inventory157 vehicles
Avg Markup (All Models)-$2,398
Avg Markup (F-150)-$4,303
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$951

Price History

Jul 11, 2026$72,235$68,235(-$4,000)