Deal Sheet: 2026 F-150 Lariat

Grieco Ford of Branford · Branford, CT · VIN: 1FTFW5LD2TFB28472

This Is Already a Great Deal

Opening Offer

$74,258

Asking Price

$76,555

Max Price

$76,555

• Recent buyers paid ~$1,445 below MSRP
• Asking price is already $55 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$70,250

Est. Invoice$72,591

Holdback$2,342

MSRP (Sticker)$78,055

Asking Price$76,555

Markup-$1,500

Dealer Margin on This Car$6,306

Percentile47% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold1989

Avg Markup-$1,445

Median Markup-$1,500

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory79 vehicles

Avg Markup (All Models)-$684

Avg Markup (F-150)-$1,375

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$455

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