This Is Already a Great Deal
Opening Offer
$72,488
Asking Price
$74,730
Max Price
$74,730
- • Recent buyers paid ~$2,113 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,387 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$71,307
Est. Invoice$73,684
Holdback (est.)$2,377
MSRP (Sticker)$79,230
Asking Price$74,730
Markup-$4,500
Est. Dealer Margin on This Car$3,423
Percentile52% of inventory is priced lower
Days on Lot36 days
What Others Paid (Last 30 Days)
Cars Sold4682
Avg Markup-$2,113
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory97 vehicles
Avg Markup (All Models)-$2,438
Avg Markup (F-150)-$3,750
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$704
Price History
Jul 9, 2026$77,730 → $74,730(-$3,000)
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