Deal Sheet: 2026 F-150 Lariat

Holiday Ford · Whitesboro, TX · VIN: 1FTFW5L8XTKE59777

This Is Already a Great Deal

Opening Offer

$65,975

Asking Price

$68,015

Max Price

$68,015

• Recent buyers paid ~$1,426 below MSRP
• Asking price is already $74 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$62,564

Est. Invoice$64,649

Holdback (est.)$2,085

MSRP (Sticker)$69,515

Asking Price$68,015

Markup-$1,500

Est. Dealer Margin on This Car$5,452

Percentile47% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold4721

Avg Markup-$1,426

Median Markup-$1,500

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory238 vehicles

Avg Markup (All Models)-$576

Avg Markup (F-150)-$1,509

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$692

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