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Deal Sheet: 2026 F-150 Lariat

Kendall Ford · Eugene, OR · VIN: 1FTFW5L89TKE03345

This Is Already a Great Deal

Opening Offer
$64,175
Asking Price
$65,750
Max Price
$65,750
  • Recent buyers paid ~$1,418 below MSRP
  • Sitting 35 days (avg 20) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $3,051 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$63,675
Est. Invoice$65,798
Holdback (est.)$2,123
MSRP (Sticker)$70,750
Asking Price$65,750
Markup-$5,000
Est. Dealer Margin on This Car$2,075
Percentile13% of inventory is priced lower
Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold4977
Avg Markup-$1,418
Median Markup-$1,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell20 days

Dealer Profile

Inventory321 vehicles
Avg Markup (All Models)-$1,916
Avg Markup (F-150)-$4,642
% Below MSRP93%
Avg Days to Sell21 days
Avg Sold Markup-$657

Price History

Jul 11, 2026$69,750$65,750(-$4,000)