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Deal Sheet: 2026 F-150 Lariat
Serra Ford Rochester Hills · Rochester Hills, MI · VIN: 1FTFW5L86TKD69235
This Is Already a Great Deal
Opening Offer
$64,587
Asking Price
$66,585
Max Price
$66,585
- • Recent buyers paid ~$1,445 below MSRP
- • Sitting 21 days (avg 11) — extra leverage
- • Asking price is already $179 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$61,952
Est. Invoice$64,017
Holdback$2,065
MSRP (Sticker)$68,835
Asking Price$66,585
Markup-$2,250
Dealer Margin on This Car$4,634
Percentile11% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold1989
Avg Markup-$1,445
Median Markup-$1,500
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell11 days
Dealer Profile
Inventory287 vehicles
Avg Markup (All Models)-$910
Avg Markup (F-150)-$2,302
% Below MSRP100%
Avg Days to Sell10 days
Avg Sold Markup-$891
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