This Is Already a Great Deal
Opening Offer
$71,276
Asking Price
$73,480
Max Price
$73,480
- • Recent buyers paid ~$1,426 below MSRP
- • Asking price is already $2,074 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$69,282
Est. Invoice$71,591
Holdback (est.)$2,309
MSRP (Sticker)$76,980
Asking Price$73,480
Markup-$3,500
Est. Dealer Margin on This Car$4,198
Percentile3% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold4721
Avg Markup-$1,426
Median Markup-$1,500
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory107 vehicles
Avg Markup (All Models)-$766
Avg Markup (F-150)-$2,045
% Below MSRP100%
Avg Days to Sell18 days
Avg Sold Markup-$784
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