Deal Sheet: 2025 F-150 Lariat

Bob Johnson Ford · Pulaski, NY · VIN: 1FTFW5L86SFB09263

This Is Already a Great Deal

Opening Offer

$68,346

Asking Price

$70,460

Max Price

$70,460

• Recent buyers paid ~$1,445 below MSRP
• Asking price is already $2,055 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$66,564

Est. Invoice$68,783

Holdback$2,219

MSRP (Sticker)$73,960

Asking Price$70,460

Markup-$3,500

Dealer Margin on This Car$3,896

Percentile4% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1989

Avg Markup-$1,445

Median Markup-$1,500

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory64 vehicles

Avg Markup (All Models)-$516

Avg Markup (F-150)-$1,429

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$1,375

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