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Deal Sheet: 2026 F-150 Lariat
Jim Fugate Ford, Inc. · Enumclaw, WA · VIN: 1FTFW5L85TFB62991
This Is Already a Great Deal
Opening Offer
$71,116
Asking Price
$73,315
Max Price
$73,315
- • Recent buyers paid ~$4,217 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $283 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$70,034
Est. Invoice$72,368
Holdback (est.)$2,334
MSRP (Sticker)$77,815
Asking Price$73,315
Markup-$4,500
Est. Dealer Margin on This Car$3,282
Percentile5% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold4740
Avg Markup-$4,217
Median Markup-$4,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell42 days
Dealer Profile
Inventory90 vehicles
Avg Markup (All Models)-$2,233
Avg Markup (F-150)-$3,565
% Below MSRP100%
Avg Days to Sell42 days
Avg Sold Markup-$1,879
Price History
Jul 9, 2026$76,815 → $72,815(-$4,000)
Aug 6, 2026$72,815 → $73,815(+$1,000)
Aug 19, 2026$73,815 → $73,315(-$500)
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