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Deal Sheet: 2026 F-150 Lariat

Tower Motor Company · Coos Bay, OR · VIN: 1FTFW5L85TFB56561

This Is Already a Great Deal

Opening Offer
$66,569
Asking Price
$68,410
Max Price
$68,410
  • Recent buyers paid ~$1,418 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $3,582 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$66,069
Est. Invoice$68,271
Holdback (est.)$2,202
MSRP (Sticker)$73,410
Asking Price$68,410
Markup-$5,000
Est. Dealer Margin on This Car$2,341
Percentile13% of inventory is priced lower
Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold4977
Avg Markup-$1,418
Median Markup-$1,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell20 days

Dealer Profile

Inventory54 vehicles
Avg Markup (All Models)-$2,185
Avg Markup (F-150)-$4,889
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$917

Price History

Jul 9, 2026$72,410$68,410(-$4,000)