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Deal Sheet: 2026 F-150 Lariat
Kendall Ford of Marysville · Marysville, WA · VIN: 1FTFW5L85TFB17887
Negotiation Guide
Opening Offer
$69,287
Fair Price
$70,787
Walk Away Above
$73,184
- • Recent buyers paid ~$4,217 below MSRP
- • Sitting 74 days (avg 42) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$68,022
Est. Invoice$70,289
Holdback (est.)$2,267
MSRP (Sticker)$75,580
Asking Price$71,080
Markup-$4,500
Est. Dealer Margin on This Car$3,058
Percentile5% of inventory is priced lower
Days on Lot74 days
What Others Paid (Last 30 Days)
Cars Sold4740
Avg Markup-$4,217
Median Markup-$4,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell42 days
Dealer Profile
Inventory301 vehicles
Avg Markup (All Models)-$2,091
Avg Markup (F-150)-$3,484
% Below MSRP100%
Avg Days to Sell40 days
Avg Sold Markup-$1,769
Price History
Jul 9, 2026$74,580 → $70,580(-$4,000)
Aug 19, 2026$71,580 → $71,080(-$500)
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