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Deal Sheet: 2025 F-150 Lariat
Landmark Ford Trucks, Inc. · Springfield, IL · VIN: 1FTFW5L85SFB68367
This Is Already a Great Deal
Opening Offer
$69,305
Asking Price
$68,950
Max Price
$68,950
- • Recent buyers paid ~$2,113 below MSRP
- • Sitting 47 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $4,714 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$68,805
Est. Invoice$71,099
Holdback (est.)$2,294
MSRP (Sticker)$76,450
Asking Price$68,950
Markup-$7,500
Est. Dealer Margin on This Car$145
Percentile3% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold4682
Avg Markup-$2,113
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory36 vehicles
Avg Markup (All Models)-$3,556
Avg Markup (F-150)-$4,833
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup-$1,000
Price History
Jul 9, 2026$72,950 → $68,950(-$4,000)
Cheaper F-150 Lariat Inventory
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