This Is Already a Great Deal
Opening Offer
$66,389
Asking Price
$68,210
Max Price
$68,210
- • Recent buyers paid ~$2,113 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,887 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$65,889
Est. Invoice$68,085
Holdback (est.)$2,196
MSRP (Sticker)$73,210
Asking Price$68,210
Markup-$5,000
Est. Dealer Margin on This Car$2,321
Percentile13% of inventory is priced lower
Days on Lot35 days
What Others Paid (Last 30 Days)
Cars Sold4682
Avg Markup-$2,113
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory23 vehicles
Avg Markup (All Models)-$2,717
Avg Markup (F-150)-$5,000
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$1,143
Price History
Jul 9, 2026$72,210 → $68,210(-$4,000)
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