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Deal Sheet: 2026 F-150 Lariat
Keller Bros. Ford · Lititz, PA · VIN: 1FTFW5L84TFB42411
This Is Already a Great Deal
Opening Offer
$70,543
Asking Price
$72,725
Max Price
$72,725
- • Recent buyers paid ~$2,113 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,387 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$69,503
Est. Invoice$71,819
Holdback (est.)$2,317
MSRP (Sticker)$77,225
Asking Price$72,725
Markup-$4,500
Est. Dealer Margin on This Car$3,223
Percentile52% of inventory is priced lower
Days on Lot22 days
What Others Paid (Last 30 Days)
Cars Sold4682
Avg Markup-$2,113
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory71 vehicles
Avg Markup (All Models)-$2,662
Avg Markup (F-150)-$4,233
% Below MSRP100%
Avg Days to Sell17 days
Avg Sold Markup-$776
Price History
Jul 9, 2026$75,725 → $72,725(-$3,000)
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