This Is Already a Great Deal
Opening Offer
$65,147
Asking Price
$66,830
Max Price
$66,830
- • Recent buyers paid ~$2,113 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,887 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$64,647
Est. Invoice$66,802
Holdback (est.)$2,155
MSRP (Sticker)$71,830
Asking Price$66,830
Markup-$5,000
Est. Dealer Margin on This Car$2,183
Percentile13% of inventory is priced lower
Days on Lot36 days
What Others Paid (Last 30 Days)
Cars Sold4682
Avg Markup-$2,113
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory315 vehicles
Avg Markup (All Models)-$2,029
Avg Markup (F-150)-$4,621
% Below MSRP94%
Avg Days to Sell24 days
Avg Sold Markup-$584
Price History
Jul 9, 2026$70,830 → $66,830(-$4,000)
Cheaper F-150 Lariat Inventory
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