This Is Already a Great Deal
Opening Offer
$68,695
Asking Price
$70,820
Max Price
$70,820
- • Recent buyers paid ~$1,420 below MSRP
- • Sitting 28 days (avg 18) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $175 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$65,538
Est. Invoice$67,723
Holdback (est.)$2,185
MSRP (Sticker)$72,820
Asking Price$70,820
Markup-$2,000
Est. Dealer Margin on This Car$5,282
Percentile13% of inventory is priced lower
Days on Lot28 days
What Others Paid (Last 30 Days)
Cars Sold4086
Avg Markup-$1,420
Median Markup-$1,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell18 days
Dealer Profile
Inventory142 vehicles
Avg Markup (All Models)-$1,046
Avg Markup (F-150)-$1,971
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$557
Price History
Jul 4, 2026$71,820 → $70,820(-$1,000)
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