Deal Sheet: 2026 F-150 Lariat

Red McCombs Ford · San Antonio, TX · VIN: 1FTFW5L57TFA51221

This Is Already a Great Deal

Opening Offer

$74,496

Asking Price

$76,800

Max Price

$76,800

• Recent buyers paid ~$1,426 below MSRP
• Asking price is already $74 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$70,470

Est. Invoice$72,819

Holdback (est.)$2,349

MSRP (Sticker)$78,300

Asking Price$76,800

Markup-$1,500

Est. Dealer Margin on This Car$6,330

Percentile47% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold4721

Avg Markup-$1,426

Median Markup-$1,500

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory554 vehicles

Avg Markup (All Models)-$717

Avg Markup (F-150)-$1,415

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$827

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