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Deal Sheet: 2026 F-150 Lariat
Keith Hawthorne Ford · Belmont, NC · VIN: 1FTFW5L55TFB09150
This Is Already a Great Deal
Opening Offer
$63,694
Asking Price
$65,215
Max Price
$65,215
- • Recent buyers paid ~$2,175 below MSRP
- • Sitting 49 days (avg 26) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,204 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$63,194
Est. Invoice$65,300
Holdback (est.)$2,106
MSRP (Sticker)$70,215
Asking Price$65,215
Markup-$5,000
Est. Dealer Margin on This Car$2,022
Percentile13% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold4295
Avg Markup-$2,175
Median Markup-$1,500
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell26 days
Dealer Profile
Inventory166 vehicles
Avg Markup (All Models)-$2,340
Avg Markup (F-150)-$4,581
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$852
Price History
Jul 9, 2026$69,215 → $65,215(-$4,000)
Cheaper F-150 Lariat Inventory
Raceway Ford of HartsvilleHartsville, SC
-$8,500$66,44549d
Classic Ford of ColumbiaColumbia, SC
-$8,500$67,79049d
Leith FordWendell, NC
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Bill Carone Ford, Inc.Wallace, NC
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Fairway Ford, Inc.Burgaw, NC
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Green FordGreensboro, NC
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