Negotiation Guide
Opening Offer
$50,089
Fair Price
$51,589
Walk Away Above
$52,607
- • Recent buyers paid ~$2,036 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$48,263
Est. Invoice$49,871
Holdback (est.)$1,609
MSRP (Sticker)$53,625
Asking Price$52,125
Markup-$1,500
Est. Dealer Margin on This Car$3,863
Percentile83% of inventory is priced lower
Days on Lot0 days
What Others Paid (Last 30 Days)
Cars Sold1257
Avg Markup-$2,036
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell37 days
Dealer Profile
Inventory50 vehicles
Avg Markup (All Models)-$2,120
Avg Markup (F-150)-$2,389
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
Price History
Jul 9, 2026$52,625 → $51,625(-$1,000)
Cheaper F-150 XL Inventory
Claude DeBeaux, Inc.Vivian, LA
-$2,500$48,29019d
Tomball Ford, Inc.Tomball, TX
-$2,500$44,64049d
Tomball Ford, Inc.Tomball, TX
-$2,500$45,83510d
Mac Haik Ford Lincoln of GeorgetownGeorgetown, TX
-$2,500$46,28010d
McRee Ford, Inc.Dickinson, TX
-$2,500$44,23014d
Covert Ford LincolnAustin, TX
-$2,500$46,09021d
Holler FordMaitland, FL
-$2,000$51,62547d
Tom Boland Ford, Inc.Hannibal, MO
-$2,000$52,19510d
Mike Burch Ford BlackshearBlackshear, GA
-$2,000$52,8405d
Sam Pack's Five Star FordCarrollton, TX
-$2,000$40,3805d