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Deal Sheet: 2026 F-150 Lariat

Mullinax Ford · Mobile, AL · VIN: 1FTEW5K84TKE05159

Negotiation Guide

Opening Offer
$60,548
Fair Price
$62,048
Walk Away Above
$63,061
  • Recent buyers paid ~$1,445 below MSRP
  • Sitting 21 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$57,668
Est. Invoice$59,590
Holdback$1,922
MSRP (Sticker)$64,075
Asking Price$63,075
Markup-$1,000
Dealer Margin on This Car$5,408
Percentile100% of inventory is priced lower
Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1989
Avg Markup-$1,445
Median Markup-$1,500
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell11 days

Dealer Profile

Inventory377 vehicles
Avg Markup (All Models)-$546
Avg Markup (F-150)-$1,005
% Below MSRP100%
Avg Days to Sell11 days
Avg Sold Markup-$793