Deal Sheet: 2026 Ranger XL

Riverside Ford of Tulsa · Tulsa, OK · VIN: 1FTER4PH5TLE42502

Negotiation Guide

Opening Offer

$35,642

Fair Price

$37,142

Walk Away Above

$38,406

• Recent buyers paid ~$2,528 below MSRP

Price Breakdown

Est. Dealer Cost$35,703

Est. Invoice$36,893

Holdback (est.)$1,190

MSRP (Sticker)$39,670

Asking Price$38,170

Markup-$1,500

Est. Dealer Margin on This Car$2,467

Percentile25% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold1330

Avg Markup-$2,528

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory149 vehicles

Avg Markup (All Models)-$1,975

Avg Markup (Ranger)-$1,200

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$2,111

Cheaper Ranger XL Inventory

Long-Lewis of the River Region, Inc.Prattville, AL

-$2,000$34,54539d

Lovegreen FordKirksville, MO

-$1,500$38,42012d

Grand Prairie FordGrand Prairie, TX

-$1,500$34,38512d

Gullo Ford of ConroeConroe, TX

-$1,500$35,31512d

Bob Tomes FordMckinney, TX

-$1,500$34,92060d

Mac Haik's Southway FordSan Antonio, TX

-$1,500$34,78039d

Viva FordEl Paso, TX

-$1,500$34,38551d

McRee Ford, Inc.Dickinson, TX

-$1,500$34,48546d

Bill Fick FordHuntsville, TX

-$1,500$34,38539d

Wyatt Johnson FordNashville, TN

-$1,500$34,7750d