Deal Sheet: 2026 Ranger XL

Freeman Ford, Inc. · Liberty, NC · VIN: 1FTER4PH0TLE19239

Negotiation Guide

Opening Offer

$35,442

Fair Price

$36,942

Walk Away Above

$38,206

• Recent buyers paid ~$2,528 below MSRP

Price Breakdown

Est. Dealer Cost$35,523

Est. Invoice$36,707

Holdback (est.)$1,184

MSRP (Sticker)$39,470

Asking Price$38,470

Markup-$1,000

Est. Dealer Margin on This Car$2,947

Percentile99% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold1330

Avg Markup-$2,528

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory25 vehicles

Avg Markup (All Models)-$1,970

Avg Markup (Ranger)-$1,000

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$2,444

Price History

Aug 6, 2026$37,470 → $38,470(+$1,000)

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