Deal Sheet: 2026 Ranger XL

Chaparral Ford, Inc. · Devine, TX · VIN: 1FTER4BH7TLE08889

Negotiation Guide

Opening Offer

$31,907

Fair Price

$33,407

Walk Away Above

$34,671

• Recent buyers paid ~$2,528 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$32,342

Est. Invoice$33,420

Holdback (est.)$1,078

MSRP (Sticker)$35,935

Asking Price$34,435

Markup-$1,500

Est. Dealer Margin on This Car$2,094

Percentile25% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold1330

Avg Markup-$2,528

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory168 vehicles

Avg Markup (All Models)-$2,068

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,820

Price History

Jul 9, 2026$35,935 → $33,435(-$2,500)

Aug 6, 2026$33,435 → $34,435(+$1,000)

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