Deal Sheet: 2026 Ranger XL

Parkway Ford · Winston Salem, NC · VIN: 1FTER4BH6TLE31323

Negotiation Guide

Opening Offer

$32,812

Fair Price

$34,312

Walk Away Above

$35,576

• Recent buyers paid ~$2,528 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$33,156

Est. Invoice$34,261

Holdback (est.)$1,105

MSRP (Sticker)$36,840

Asking Price$35,840

Markup-$1,000

Est. Dealer Margin on This Car$2,684

Percentile99% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold1330

Avg Markup-$2,528

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory178 vehicles

Avg Markup (All Models)-$397

Avg Markup (Ranger)-$1,000

% Below MSRP81%

Avg Days to Sell28 days

Avg Sold Markup-$611

Price History

Jul 9, 2026$36,840 → $34,840(-$2,000)

Aug 6, 2026$34,840 → $35,840(+$1,000)

Cheaper Ranger XL Inventory

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