Negotiation Guide
Opening Offer
$57,477
Fair Price
$58,977
Walk Away Above
$61,113
- • Recent buyers paid ~$3,878 below MSRP
- • Sitting 65 days (avg 40) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$56,925
Est. Invoice$58,823
Holdback (est.)$1,898
MSRP (Sticker)$63,250
Asking Price$59,750
Markup-$3,500
Est. Dealer Margin on This Car$2,825
Percentile55% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold2423
Avg Markup-$3,878
Median Markup-$4,000
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell40 days
Dealer Profile
Inventory374 vehicles
Avg Markup (All Models)-$2,126
Avg Markup (Explorer)-$3,172
% Below MSRP100%
Avg Days to Sell31 days
Avg Sold Markup-$2,179
Price History
Jul 9, 2026$61,750 → $59,250(-$2,500)
Aug 6, 2026$59,250 → $59,750(+$500)
Cheaper Explorer Tremor Inventory
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-$3,500$50,7800d
Mitchell Selig FordWindsor, CT
-$3,500$49,2700d
Dowling Ford, Inc.Cheshire, CT
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Ford of Port JeffPort Jefferson Station, NY
-$3,500$48,1550d
Towne FordOrchard Park, NY
-$3,500$60,7100d
Bill Clough Ford IncWindsor, NC
-$3,500$49,1050d
Sanders Ford IncJacksonville, NC
-$3,500$50,3250d
Cloninger Ford, Inc.Salisbury, NC
-$3,500$60,6400d
Mooresville FordMooresville, NC
-$3,500$60,8000d