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Deal Sheet: 2026 Explorer ST
AML Ford of Prince George · Prince George, VA · VIN: 1FMWK8GC5TGA67817
Negotiation Guide
Opening Offer
$57,835
Fair Price
$59,335
Walk Away Above
$61,458
- • Recent buyers paid ~$3,847 below MSRP
- • Sitting 65 days (avg 40) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$57,222
Est. Invoice$59,129
Holdback (est.)$1,907
MSRP (Sticker)$63,580
Asking Price$60,580
Markup-$3,000
Est. Dealer Margin on This Car$3,358
Percentile100% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold2658
Avg Markup-$3,847
Median Markup-$4,000
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell40 days
Dealer Profile
Inventory88 vehicles
Avg Markup (All Models)-$1,966
Avg Markup (Explorer)-$3,000
% Below MSRP100%
Avg Days to Sell45 days
Avg Sold Markup-$2,037
Price History
Jun 25, 2026$62,580 → $61,830(-$750)
Jul 9, 2026$61,830 → $59,580(-$2,250)
Aug 6, 2026$59,580 → $60,580(+$1,000)
Cheaper Explorer ST Inventory
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Otis Ford, Inc.Quogue, NY
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Fredonia Ford, Inc.Fredonia, NY
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