Negotiation Guide
Opening Offer
$45,748
Fair Price
$47,248
Walk Away Above
$49,246
- • Recent buyers paid ~$3,997 below MSRP
Price Breakdown
Est. Dealer Cost$46,121
Est. Invoice$47,658
Holdback (est.)$1,537
MSRP (Sticker)$51,245
Asking Price$47,745
Markup-$3,500
Est. Dealer Margin on This Car$1,625
Percentile39% of inventory is priced lower
Days on Lot19 days
What Others Paid (Last 30 Days)
Cars Sold2619
Avg Markup-$3,997
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory162 vehicles
Avg Markup (All Models)-$2,312
Avg Markup (Explorer)-$3,500
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$1,697
Price History
Aug 6, 2026$47,245 → $47,745(+$500)
Cheaper Explorer ST-Line Inventory
David McDavid Ford Ft. WorthFort Worth, TX
-$4,000$43,84512d
Tomball Ford, Inc.Tomball, TX
-$4,000$43,84512d
Bolton Ford, L.L.C.Lake Charles, LA
-$4,000$46,61512d
Villa Ford of OrangeOrange, CA
-$4,000$46,95520d
Gray-Daniels FordBrandon, MS
-$4,000$48,54073d
Stivers FordWaukee, IA
-$4,000$46,09512d
Steve Schmitt FordHighland, IL
-$4,000$47,07012d
Laura Ford of Sullivan, LLCSullivan, MO
-$4,000$47,1406d
Baxter Ford of OmahaOmaha, NE
-$4,000$49,91012d
Anderson Ford of LincolnLincoln, NE
-$4,000$50,70512d