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Deal Sheet: 2026 Explorer Platinum
Pettus Ford DeSoto, Inc. · De Soto, MO · VIN: 1FMUK8HH4TGB93202
This Is Already a Great Deal
Opening Offer
$51,620
Asking Price
$52,300
Max Price
$52,300
- • Recent buyers paid ~$1,960 below MSRP
- • Sitting 47 days (avg 26) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,082 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,120
Est. Invoice$52,824
Holdback (est.)$1,704
MSRP (Sticker)$56,800
Asking Price$52,300
Markup-$4,500
Est. Dealer Margin on This Car$1,180
Percentile31% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold1650
Avg Markup-$1,960
Median Markup-$1,500
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell26 days
Dealer Profile
Inventory60 vehicles
Avg Markup (All Models)-$3,133
Avg Markup (Explorer)-$4,500
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$1,881
Price History
Jul 9, 2026$55,300 → $52,300(-$3,000)
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