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Deal Sheet: 2026 Explorer Platinum
Royal Oak Ford · Royal Oak, MI · VIN: 1FMUK8HH0TGB93410
This Is Already a Great Deal
Opening Offer
$54,712
Asking Price
$56,235
Max Price
$56,235
- • Recent buyers paid ~$1,960 below MSRP
- • Sitting 48 days (avg 26) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,531 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$54,212
Est. Invoice$56,019
Holdback (est.)$1,807
MSRP (Sticker)$60,235
Asking Price$56,235
Markup-$4,000
Est. Dealer Margin on This Car$2,024
Percentile99% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold1650
Avg Markup-$1,960
Median Markup-$1,500
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell26 days
Dealer Profile
Inventory204 vehicles
Avg Markup (All Models)-$3,134
Avg Markup (Explorer)-$4,000
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,227
Price History
Jul 9, 2026$59,235 → $56,235(-$3,000)
Cheaper Explorer Platinum Inventory
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Doggett Ford South LoopHouston, TX
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