Deal Sheet: 2026 Explorer Active

Glenn Bush Ford, Inc. · Apollo, PA · VIN: 1FMUK8DH9TGC33473

Negotiation Guide

Opening Offer

$46,181

Fair Price

$47,681

Walk Away Above

$49,600

• Recent buyers paid ~$3,839 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,368

Est. Invoice$47,914

Holdback (est.)$1,546

MSRP (Sticker)$51,520

Asking Price$48,020

Markup-$3,500

Est. Dealer Margin on This Car$1,652

Percentile89% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold6571

Avg Markup-$3,839

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory30 vehicles

Avg Markup (All Models)-$2,150

Avg Markup (Explorer)-$3,500

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$2,113

Price History

Aug 20, 2026$48,520 → $48,020(-$500)

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