Deal Sheet: 2026 Explorer Active

Preston Ford · Hurlock, MD · VIN: 1FMUK8DH3TGC32741

Negotiation Guide

Opening Offer

$39,388

Fair Price

$40,888

Walk Away Above

$42,881

• Recent buyers paid ~$4,032 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$40,388

Est. Invoice$41,734

Holdback (est.)$1,346

MSRP (Sticker)$44,875

Asking Price$41,375

Markup-$3,500

Est. Dealer Margin on This Car$988

Percentile43% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold5266

Avg Markup-$4,032

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory329 vehicles

Avg Markup (All Models)-$2,117

Avg Markup (Explorer)-$3,061

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,958

Price History

Aug 15, 2026$41,875 → $41,375(-$500)

Cheaper Explorer Active Inventory

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-$4,500$37,88019d

Clement FordWentzville, MO

-$4,500$46,42019d

Kightlinger Motors, Inc.Coudersport, PA

-$4,500$46,06073d

Morlan Ford-LincolnSikeston, MO

-$4,000$44,9208d

Lithia Ford Idaho FallsIdaho Falls, ID

-$4,000$45,7758d

Auffenberg Ford North, Inc.O'Fallon, IL

-$4,000$46,37012d

Chaparral Ford, Inc.Devine, TX

-$4,000$41,52519d

Stivers FordWaukee, IA

-$4,000$45,66533d

AutoNation Ford FriscoFrisco, TX

-$4,000$39,27512d

Grapevine Ford LincolnGrapevine, TX

-$4,000$42,42012d