Deal Sheet: 2026 Explorer Active

Clay Maxey Ford · Harrison, AR · VIN: 1FMUK8DH1TGC48775

Negotiation Guide

Opening Offer

$43,775

Fair Price

$45,275

Walk Away Above

$47,297

• Recent buyers paid ~$4,045 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$44,388

Est. Invoice$45,868

Holdback (est.)$1,480

MSRP (Sticker)$49,320

Asking Price$45,320

Markup-$4,000

Est. Dealer Margin on This Car$932

Percentile2% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold5958

Avg Markup-$4,045

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory92 vehicles

Avg Markup (All Models)-$2,109

Avg Markup (Explorer)-$3,577

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$1,508

Price History

Aug 6, 2026$44,820 → $45,820(+$1,000)

Aug 15, 2026$45,820 → $45,320(-$500)

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