Deal Sheet: 2026 Explorer Active

Cedar City Ford · Cedar City, UT · VIN: 1FMUK8DH1TGC33502

Negotiation Guide

Opening Offer

$44,443

Fair Price

$45,943

Walk Away Above

$47,959

• Recent buyers paid ~$4,032 below MSRP

Price Breakdown

Est. Dealer Cost$44,978

Est. Invoice$46,477

Holdback (est.)$1,499

MSRP (Sticker)$49,975

Asking Price$46,475

Markup-$3,500

Est. Dealer Margin on This Car$1,498

Percentile43% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold5266

Avg Markup-$4,032

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)-$1,565

Avg Markup (Explorer)-$3,750

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,394

Cheaper Explorer Active Inventory

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-$4,500$37,88019d

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-$4,500$46,42019d

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Morlan Ford-LincolnSikeston, MO

-$4,000$44,9208d

Lithia Ford Idaho FallsIdaho Falls, ID

-$4,000$45,7758d

Auffenberg Ford North, Inc.O'Fallon, IL

-$4,000$46,37012d

Chaparral Ford, Inc.Devine, TX

-$4,000$41,52519d

Stivers FordWaukee, IA

-$4,000$45,66533d

AutoNation Ford FriscoFrisco, TX

-$4,000$39,27512d

Grapevine Ford LincolnGrapevine, TX

-$4,000$42,42012d