This Is Already a Great Deal
Opening Offer
$40,352
Asking Price
$40,280
Max Price
$40,280
- • Recent buyers paid ~$1,243 below MSRP
- • Sitting 33 days (avg 18) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,388 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$39,852
Est. Invoice$41,180
Holdback (est.)$1,328
MSRP (Sticker)$44,280
Asking Price$40,280
Markup-$4,000
Est. Dealer Margin on This Car$428
Percentile91% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold5418
Avg Markup-$1,243
Median Markup-$1,000
Best Deal-$2,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell18 days
Dealer Profile
Inventory68 vehicles
Avg Markup (All Models)-$2,478
Avg Markup (Explorer)-$3,722
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$515
Price History
Jul 9, 2026$42,780 → $40,280(-$2,500)
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