Deal Sheet: 2026 Explorer Platinum

Randall Reed's Planet Ford · Humble, TX · VIN: 1FMUK7HH4TGC04807

This Is Already a Great Deal

Opening Offer

$49,199

Asking Price

$49,610

Max Price

$49,610

• Recent buyers paid ~$1,960 below MSRP
• Asking price is already $2,540 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$48,699

Est. Invoice$50,322

Holdback (est.)$1,623

MSRP (Sticker)$54,110

Asking Price$49,610

Markup-$4,500

Est. Dealer Margin on This Car$911

Percentile31% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold1650

Avg Markup-$1,960

Median Markup-$1,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory527 vehicles

Avg Markup (All Models)-$2,776

Avg Markup (Explorer)-$4,500

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$1,335

Cheaper Explorer Platinum Inventory

Davis Ford Sales, Inc.Fulton, MS

-$4,500$49,80047d

Gallatin FordGallatin, TN

-$4,500$55,70547d

Town East FordMesquite, TX

-$4,500$49,45535d

Platinum FordTerrell, TX

-$4,500$53,44528d

Chastang FordHouston, TX

-$4,500$52,70035d

Doggett Ford South LoopHouston, TX

-$4,500$51,15521d

Doggett Ford North HoustonHouston, TX

-$4,500$51,15533d

Bluebonnet FordNew Braunfels, TX

-$4,500$51,25035d

Leif Johnson Ford of BudaBuda, TX

-$4,500$49,95540d

Gray-Daniels FordBrandon, MS

-$4,500$52,15047d