Deal Sheet: 2026 Explorer Active

Classic Ford of Columbia · Columbia, SC · VIN: 1FMUK7DHXTGB13773

Negotiation Guide

Opening Offer

$41,012

Fair Price

$42,512

Walk Away Above

$44,596

• Recent buyers paid ~$3,839 below MSRP
• Sitting 74 days (avg 41) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$42,012

Est. Invoice$43,412

Holdback (est.)$1,400

MSRP (Sticker)$46,680

Asking Price$43,180

Markup-$3,500

Est. Dealer Margin on This Car$1,168

Percentile89% of inventory is priced lower

Days on Lot74 days

What Others Paid (Last 30 Days)

Cars Sold6571

Avg Markup-$3,839

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory159 vehicles

Avg Markup (All Models)-$421

Avg Markup (Explorer)-$3,292

% Below MSRP71%

Avg Days to Sell37 days

Avg Sold Markup-$487

Price History

Jul 9, 2026$45,680 → $42,680(-$3,000)

Aug 6, 2026$42,680 → $43,680(+$1,000)

Aug 20, 2026$43,680 → $43,180(-$500)

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