Deal Sheet: 2026 Explorer Active

Courtesy Ford, Inc. · Conyers, GA · VIN: 1FMUK7DH8TGC50646

Negotiation Guide

Opening Offer

$40,186

Fair Price

$41,686

Walk Away Above

$43,605

• Recent buyers paid ~$3,839 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$40,973

Est. Invoice$42,338

Holdback (est.)$1,366

MSRP (Sticker)$45,525

Asking Price$42,025

Markup-$3,500

Est. Dealer Margin on This Car$1,053

Percentile89% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold6571

Avg Markup-$3,839

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory360 vehicles

Avg Markup (All Models)-$1,724

Avg Markup (Explorer)-$3,488

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,634

Price History

Aug 20, 2026$42,525 → $42,025(-$500)

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