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Deal Sheet: 2026 Explorer Active

Billy Wood Ford · Jena, LA · VIN: 1FMUK7DH7TGC39685

Negotiation Guide

Opening Offer
$40,875
Fair Price
$42,375
Walk Away Above
$44,397
  • Recent buyers paid ~$4,045 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$41,778
Est. Invoice$43,171
Holdback (est.)$1,393
MSRP (Sticker)$46,420
Asking Price$42,420
Markup-$4,000
Est. Dealer Margin on This Car$642
Percentile2% of inventory is priced lower
Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold5958
Avg Markup-$4,045
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days

Dealer Profile

Inventory40 vehicles
Avg Markup (All Models)-$2,050
Avg Markup (Explorer)-$3,571
% Below MSRP100%
Avg Days to Sell36 days
Avg Sold Markup-$2,375

Price History

Aug 15, 2026$42,920$42,420(-$500)