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Deal Sheet: 2026 Explorer Active
Jarrett-Gordon Ford Winter Haven · Winter Haven, FL · VIN: 1FMUK7DH7TGB54586
This Is Already a Great Deal
Opening Offer
$41,473
Asking Price
$41,025
Max Price
$41,025
- • Recent buyers paid ~$1,243 below MSRP
- • Sitting 33 days (avg 18) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,878 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$40,973
Est. Invoice$42,338
Holdback (est.)$1,366
MSRP (Sticker)$45,525
Asking Price$41,025
Markup-$4,500
Est. Dealer Margin on This Car$53
Percentile29% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold5418
Avg Markup-$1,243
Median Markup-$1,000
Best Deal-$2,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell18 days
Dealer Profile
Inventory354 vehicles
Avg Markup (All Models)-$672
Avg Markup (Explorer)-$4,176
% Below MSRP79%
Avg Days to Sell18 days
Avg Sold Markup-$414
Price History
Jun 13, 2026$44,525 → $44,025(-$500)
Jul 9, 2026$44,025 → $41,025(-$3,000)
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