Deal Sheet: 2026 Explorer Active

Chula Vista Ford · Chula Vista, CA · VIN: 1FMUK7DH7TGB10054

This Is Already a Great Deal

Opening Offer

$41,833

Asking Price

$42,925

Max Price

$42,925

• Recent buyers paid ~$1,243 below MSRP
• Sitting 28 days (avg 18) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $1,501 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$41,333

Est. Invoice$42,710

Holdback (est.)$1,378

MSRP (Sticker)$45,925

Asking Price$42,925

Markup-$3,000

Est. Dealer Margin on This Car$1,593

Percentile3% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold5165

Avg Markup-$1,243

Median Markup-$1,000

Best Deal-$2,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory151 vehicles

Avg Markup (All Models)-$1,460

Avg Markup (Explorer)-$3,000

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$839

Price History

Jul 4, 2026$43,925 → $42,925(-$1,000)

Cheaper Explorer Active Inventory

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-$3,500$41,2800d

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-$3,000$47,20528d

Sedano FordLa Mesa, CA

-$3,000$42,52528d

Gosch Ford of TemeculaTemecula, CA

-$3,000$39,78021d

Ken Grody Ford - CarlsbadCarlsbad, CA

-$3,000$39,87521d

Ken Grody Ford - CarlsbadCarlsbad, CA

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Ken Grody Ford - CarlsbadCarlsbad, CA

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Ken Grody Ford - CarlsbadCarlsbad, CA

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Ken Grody Ford - CarlsbadCarlsbad, CA

-$3,000$43,47521d

Ken Grody Ford - CarlsbadCarlsbad, CA

-$3,000$39,87528d