Deal Sheet: 2026 Explorer Active

Mossy Ford · San Diego, CA · VIN: 1FMUK7DH6TGC09724

This Is Already a Great Deal

Opening Offer

$39,718

Asking Price

$39,575

Max Price

$39,575

• Recent buyers paid ~$3,839 below MSRP
• Price already dropped 3 time(s) — dealer is motivated
• Asking price is already $161 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$39,218

Est. Invoice$40,525

Holdback (est.)$1,307

MSRP (Sticker)$43,575

Asking Price$39,575

Markup-$4,000

Est. Dealer Margin on This Car$358

Percentile5% of inventory is priced lower

Days on Lot56 days

What Others Paid (Last 30 Days)

Cars Sold6571

Avg Markup-$3,839

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory414 vehicles

Avg Markup (All Models)-$2,198

Avg Markup (Explorer)-$3,976

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$1,911

Price History

Jul 4, 2026$41,575 → $40,575(-$1,000)

Jul 9, 2026$40,575 → $39,575(-$1,000)

Aug 6, 2026$39,575 → $40,575(+$1,000)

Aug 20, 2026$40,575 → $39,575(-$1,000)

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