This Is Already a Great Deal
Opening Offer
$41,977
Asking Price
$43,085
Max Price
$43,085
- • Recent buyers paid ~$1,243 below MSRP
- • Sitting 28 days (avg 18) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,501 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$41,477
Est. Invoice$42,859
Holdback (est.)$1,383
MSRP (Sticker)$46,085
Asking Price$43,085
Markup-$3,000
Est. Dealer Margin on This Car$1,609
Percentile3% of inventory is priced lower
Days on Lot28 days
What Others Paid (Last 30 Days)
Cars Sold5165
Avg Markup-$1,243
Median Markup-$1,000
Best Deal-$2,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell18 days
Dealer Profile
Inventory405 vehicles
Avg Markup (All Models)-$1,288
Avg Markup (Explorer)-$2,909
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$810
Price History
Jul 4, 2026$44,085 → $43,085(-$1,000)
Cheaper Explorer Active Inventory
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-$3,500$41,2800d
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-$3,000$47,20528d
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Gosch Ford of TemeculaTemecula, CA
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Ken Grody Ford - CarlsbadCarlsbad, CA
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Ken Grody Ford - CarlsbadCarlsbad, CA
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Ken Grody Ford - CarlsbadCarlsbad, CA
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Ken Grody Ford - CarlsbadCarlsbad, CA
-$3,000$39,87528d