Deal Sheet: 2026 Explorer Active

Preston Ford · Hurlock, MD · VIN: 1FMUK7DH0TGC45330

Negotiation Guide

Opening Offer

$37,588

Fair Price

$39,088

Walk Away Above

$40,981

• Recent buyers paid ~$4,032 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$38,588

Est. Invoice$39,874

Holdback (est.)$1,286

MSRP (Sticker)$42,875

Asking Price$39,375

Markup-$3,500

Est. Dealer Margin on This Car$788

Percentile43% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold5266

Avg Markup-$4,032

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory329 vehicles

Avg Markup (All Models)-$2,117

Avg Markup (Explorer)-$3,061

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,958

Price History

Aug 15, 2026$39,875 → $39,375(-$500)

Cheaper Explorer Active Inventory

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-$4,500$37,88019d

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-$4,500$46,42019d

Kightlinger Motors, Inc.Coudersport, PA

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Morlan Ford-LincolnSikeston, MO

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Lithia Ford Idaho FallsIdaho Falls, ID

-$4,000$45,7758d

Auffenberg Ford North, Inc.O'Fallon, IL

-$4,000$46,37012d

Chaparral Ford, Inc.Devine, TX

-$4,000$41,52519d

Stivers FordWaukee, IA

-$4,000$45,66533d

AutoNation Ford FriscoFrisco, TX

-$4,000$39,27512d

Grapevine Ford LincolnGrapevine, TX

-$4,000$42,42012d