Deal Sheet: 2026 Expedition Platinum

Zeigler Ford of Plainwell · Plainwell, MI · VIN: 1FMJU1M87TEA18691

Negotiation Guide

Opening Offer

$74,314

Fair Price

$75,814

Walk Away Above

$78,667

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$73,368

Est. Invoice$75,814

Holdback (est.)$2,446

MSRP (Sticker)$81,520

Asking Price$81,520

Markup$0

Est. Dealer Margin on This Car$8,152

Percentile100% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold1214

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell17 days

Dealer Profile

Inventory92 vehicles

Avg Markup (All Models)-$1,008

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$750

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